Primary prevention project on sexual exploitation of minors
- Client: La Sortie.
- Target population: 13 to 24 years old.
- Territory: Quebec.
- Products: 4 prevention videos (EN & FR), manga style.
- Platforms where awareness campaign was deployed: Meta (Facebook and Instagram), TikTok, Snapchat, YouTube.
- Campaign duration: June 1 to September 30, 2024
- Link to campaign